The Midcentury Kitchen: America's Favorite Room, from Workspace to Dreamscape, 1940s-1970s
An illustrated pop history from aqua to avocado, Westinghouse to Wonder Bread.
“If you want to understand your kitchen, this is the book for you. Packed with fabulous period images and memorable detail, this is the story of how the center of the American home came to look the way it does today―and what that can tell us about gender, capitalism, and social norms.”
- Nicola Twilley, writer and co-host of Gastropod.
“Nearly everyone alive today has experienced cozy, welcoming kitchens packed with conveniences that we now take for granted. Sarah Archer, in this delightful romp through a simpler time, shows us how the prosperity of the 1950s kicked off the technological and design ideals of today’s kitchen. In fact, while contemporary appliances might look a little different and work a little better than those of the 1950s, the midcentury kitchen has yet to be improved upon. During the optimistic consumerism of midcentury America when families were ready to put their newfound prosperity on display, companies from General Electric to Pyrex to Betty Crocker were there to usher them into a new era. Counter heights were standardized, appliances were designed in fashionable colors, and convenience foods took over families’ plates. With archival photographs, advertisements, magazine pages, and movie stills, The Midcentury Kitchen captures the spirit of an era―and a room―where anything seemed possible.”
I’ll be signing books on Sunday, May 5th from 1-2:30pm during the May Hand Crafted event at the Clay Studio in Philadelphia
I’m hosting a book launch event at Rizzoli in NYC on Tuesday, May 7th from 6-8pm. Starting at 6:30, I’ll be talking about food, design, and the politics of the American kitchen with Alexandra Lange and Anastacia Marx de Salcedo
I’ll be signing books at Shakespeare & Co. Rittenhouse on Thursday, May 9th from 6-8pm